Pigeon – Local Search Algorithm update from Google

One of the biggest updates to local search was announced just over a week ago. The last local search update was on 10/2012 (65-Pack Update). As Mozcast reports, there has been a decline in local search results over the last week. Linda Buquet, Google Local specialist says that this is a major update and in … Continue reading

No-Cost Ways to Increase Your Sales This Year

It’s time to make sure that 2012 is a better year for sales than the past year. But don’t expend a ton of resources for overhauling your sales operations just yet. There are many sales-boosting activities an entrepreneur or sales manager can do that cost little or nothing at all. Sometimes it’s just a matter of doing … Continue reading

I’m cutting back on advertising

“A man who stops advertising to save money is like a man who stops the clock to save time.” Henry Ford defending his marketing budget during the Depression.