Google Lets Advertisers Track Phone Calls Generated From Websites

New Website Call Conversions show which keywords and ads drive calls. In its latest move to prove the value of its AdWords advertising platform, Google has launched Website Call Conversions. The new conversion type tracks phone calls that happen after a user lands on a website from an AdWords ad. By adding code to their … Continue reading

Google Made 890 Improvements To Search Over The Past Year

Google’s head of search shares the ten biggest changes in search over the past ten years at Google. In a Google+ post from Google head of search Amit Singhal, Google shares they have made “more than 890 improvements to Google Search last year alone.” In 2009, Google told us they made between 350 to 400 … Continue reading

9 Things Successful People Won’t Do

My last post, How Successful People Stay Calm, really struck a nerve (it’s already approaching 1.5 million reads here on LinkedIn). The trick is that managing your emotions is as much about what you won’t do as it is about what you will do. TalentSmart has tested more than a million people and found that … Continue reading

Pigeon – Local Search Algorithm update from Google

One of the biggest updates to local search was announced just over a week ago. The last local search update was on 10/2012 (65-Pack Update). As Mozcast reports, there has been a decline in local search results over the last week. Linda Buquet, Google Local specialist says that this is a major update and in … Continue reading