Report: Microsoft and Yahoo Steal This Much of Google’s Search Engine Market Share

By | April 14, 2013

comScore (NASDAQ:SCOR) came out with its monthly search engine rankings on Friday, and there was some encouraging news for Microsoft (NASDAQ:MSFT) and Yahoo (NASDAQ:YHOO). Both companies saw a 0.2 percent increase in their market share of search engine queries. Unfortunately, both still trail Google (NASDAQ:GOOG) by a wide margin.

The total number of explicit search queries rose from 18.3 billion in February to 20.4 billion in March. Google saw a total of 13.7 billion explicit core searches in March, up 11 percent (1.4 billion queries) from February, but saw its market share drop from 67.5 percent to 67.1 percent.

Meanwhile, second place Microsoft saw its search queries increase from 3 billion in February to 3.4 billion in March (13 percent increase), and its market share increase from 16.7 percent to 16.9 percent.

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Yahoo saw similar results as its search queries increased from 2.1 billion to 2.4 billion (14 percent increase), and its market share increase from 11.6 percent to 11.8 percent in February. The top 5 rounded out with IAC/InterActiveCorp’s (NASDAQ:IACI) and AOL (NYSE:AOL) garnering 2.7 percent and 1.6 percent, respectively.

Microsoft Sustains Growth

While the increased search queries is definitely heartening news for…


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