The Evalution and Future of Local Search

When you search the internet for information, the first thing that you look into is the search listings. What do you see there? You can see a lot of listings from sources that are in your locality. Yes, these are local search results that the search engine has pulled up because they are relevant to … Continue reading

Google Search Safer Than Bing: Study Reveals Bing Results Deliver 5 Times More Malware Sites

By Ryan W. Neal | April 12 2013 2:17 PM A new Microsoft ad campaign claims that more people prefer Bing search results to Google’s in a blind test. Maybe those people enjoy computer viruses. A study by the AV-TEST Institute in Magdeburg, Germany, analyzed more than 40 million websites delivered as search results. Bing delivered … Continue reading

Google Said to Offer Search Page Change to Settle Probe

Google Inc. (GOOG), operator of the world’s largest Internet search engine, offered to change how it operates in a bid to settle a three-year European Union antitrust investigation into whether it discriminates against rivals, a person familiar with the matter said. Google submitted a final package of commitments to the European Commission aimed at creating … Continue reading

Report: Microsoft and Yahoo Steal This Much of Google’s Search Engine Market Share

By James Flaherty | April 14, 2013 comScore (NASDAQ:SCOR) came out with its monthly search engine rankings on Friday, and there was some encouraging news for Microsoft (NASDAQ:MSFT) and Yahoo (NASDAQ:YHOO). Both companies saw a 0.2 percent increase in their market share of search engine queries. Unfortunately, both still trail Google (NASDAQ:GOOG) by a wide … Continue reading

The Psychology of Language: Why Are Some Words More Persuasive Than Others?

What’s actually going on in the brain when it processes language? And if words affect the mind in different ways, are some more persuasive than others? Buffer cofounder Leo Widrich dives into what the research has to say about this and more. Here’s a secret right off the bat and I hope it isn’t too … Continue reading

YP is #2 Company in U.S. Mobile Ad Revenue in 2012

YP recently shared some exciting news: the company was the second largest in the U.S. mobile advertising industry in 2012, with more than $350 million in advertising revenue attributable to mobile, according to analyst firm International Data Corporation. Given that the mobile advertising space grew by an astounding 70% in 2012 alone, this is an … Continue reading